top of page
chessbanner_bkg_edited.jpg
brand.png
greychess.png
greychess.png
greychess.png

POSITION YOUR
BRAND TO WIN!

STRATEGIC BRANDING SERVICES TO MARKET YOUR SERVICE-BASED BUSINESS

The game of business is like the game of chess. Success hinges on how well you set up your pieces. Just like a skilled chess player, you need to define your goals, analyze all the players (your competition and target audience), and understand your situation, including your brand's strengths and weaknesses. This allows you to make strategic moves to separate from the other players and win.

 

That's where I come in…​ My full-service strategy-first branding and marketing studio "consider yourself BRANDED," is not just another branding studio; it's your secret weapon in a fiercely competitive market.

 

In overcrowded playing fields, my creative approach to strategy will transform your business into a powerhouse by crafting a tailor-made game plan with carefully considered moves — giving you the brand advantage.

 

From initial brand consideration through preference — I provide it all with seamless implementation!

Step1.png
Step2.png
Step3.png

GAIN CLARITY
AND DIRECTION

COMMUNICATE
YOUR VALUE

WIN MORE
IDEAL CLIENTS

I'll position you as a force to be reckoned with, ensuring your brand aligns perfectly with your audience's desires and your business goals. But we won't stop there. My mission is to not only meet your current needs it's also to challenge and expand your vision for the future. 

Ready to make strategic moves and claim your power position?

Brand-Advantage-Game-Plan.jpg

YOUR BRAND ADVANTAGE GAME PLAN

Three game-changing moves led by strategy first

Step1.png

STEP 1/STRATEGY

GAIN CLARITY & DIRECTION

The strategy considers your goals, clarifies your unique value, and positions your business away from others in your market by creatively shaping an identity used to distinguish your brand when you interact with your audience. 

Typical Deliverables Include:

• Ideal Customers/Clients

• Brand Positioning

• Brand Personality and Identity

• Naming/Tagline

• Service/Package Creation 

• Brand Story/Messaging 

• Brand Playbook 

Step2.png

STEP 2/IDENTITY DESIGN

BRING STRATEGY TO LIFE

Identity design translates strategy into a distinctive identity system 

that's instantly recognizable and impossible to ignore—ensuring a seamless experience as your brand interacts with your ideal target audience even when you're around.

Typical Deliverables Include:

• Logo Design

• Color Palette/Typography

• Iconography

• Business Cards

• Social Media Branding

Brand Identity Guidelines 

• Brand Playbook

Step3.png

STEP 3/MARKETING

DEPLOY STRATEGY

Digital and print marketing aligned with your strategy are landscapes of opportunities to connect with your audience. These creative assets allow you to gain trust, amplify your value, and solidify your distinct position in a crowded market.

Typical Deliverables Include:

• Websites

• Copy

• Custom Images/Graphics

• Social Media Branding

• AD/Marketing Campaigns

• Print Collaterall 

• Branded templates and more...

TO BE CONSIDERED DISTINCTIVE YOU NEED TO DO THINGS DIFFERENTLY/TO DO THINGS DIFFERENTLY, YOU NEED A PARTNER WHO THINKS DIFFERENTLY 

Hi, I'm Helene Abrams | Dyslexic-Thinking Creative Strategist, Brand Designer. and Founder. 

 

As a dyslexic thinker, (I have a secret weapon), I am wired to think differently because I process information differently. It’s through this lateral thinking that I'm able to quickly gain insights, make connections, discover strategic opportunities, and foster solutions missed by most. I also visualize the big picture more easily than others, which helps me create the world (brand experience) your customers will want to be a part of.

 

My creative approach always starts from a place of strategy. I uncover the direction by delving into a strategy workshop to empower my clients to clarify their brand's core identity and develop a coherent vision for their brand's future.


Then, I get to work.

If you're ready to create change at scale, and speed — Partner with me

and I'll help you identify and harness your value, mitigate challenges, and position your brand for maximum visibility, revenue, and recognition!

CHOOSE-YOUR-GAME-PLAN.jpg
Jason.png

Jason Silverglate | CEO | Continuous Networks 

Before we "considered ourselves BRANDED, we generated $348,238 in sales. Today, Continuous Networks generates $7.73 million in sales!​ 

Even our competitors compliment our branding and marketing. 

 

Need I say more? 

Glossary.jpg

FREE DOWNLOAD

GLOSSARY OF BRANDING TERMS

Explore the world of branding, from A to Z: 
Learn the lingo to help you understand what’s
relevant for your brand now, and what will
become relevant once your brand grows! 

Here's your download

bottom of page