BRAND STRATEGY
Everything you need to make strategic moves ↓
Your brand is what people think about when they hear your name. Brand strategy is deciding what those things are that you want people to think of and coming up with a strategic growth-oriented game plan to make that happen.
My strategic foundational brand building process helps you define your long-term goals and what you’re all about so that you can intentionally and powerfully tell your story to the right people in a way that feels great to you and provides meaning to your audience.
The Strategy Workshop →
Join me (via Zoom), where my brand strategy workshop is custom-designed to avoid expensive mistakes and position your brand to win by gaining insights, clarity, focus, and direction.
A Tailored Approach Just for You
My Signature Brand Strategy Workshop was not created as a one-size-fits-all framework. Instead, it's a personalized journey that begins with me getting to know you, your goals, and your business. It's designed to get you out of confusion to a renewed sense of purpose, confidence, and clarity— bringing you and your brand and target audience into alignment.
My brand strategy workshops are custom-designed to fit each of my client’s schedules, so the number of sessions can range from 3- to 6, depending on your availability.
YOUR GAME PLAN →
After the workshop, you’ll have a tailor-made GAME PLAN that addresses all your needs and those of your brand and prospects — grounded in the foundation of one crucial emotional strategy:
Why your brand exists in the first place.
Here's what it includes:
✔ GOALS ✔ VISION ✔ PURPOSE ✔ MISSION ✔ VALUES
✔ POSITIONING ✔ ESSENCE ✔ TAGLINE
✔ PERSONALITY ✔ TONE AND VOICE; WORD BANK
✔ IDEAL AUDIENCE ✔ COMMUNICATION STRATEGY
✔ DESIGN STRATEGY ✔ ACTIONABLE SUGGESTIONS.
The best part? You can refer back to this Game Plan anytime ensuring your brand stays on course as it grows and evolves!
Afterward, we can move on to the strategic design of your visual identity ( such as logo, typography,color palette, imagery,
iconography) and other touchpoints, including website design, social media branding, and digital/print marketing.
However, there's no obligation to use my other branding and marketing services unless you choose to.
